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Encarta Answers In MSN Search

The MSN Search Weblog has some info on the Encarta Answers you get on 1.5 million MSN Searches. Here’s what’s so cool about it, besides the fact that you get direct answers to your searches:

One of the biggest things we’re doing with the new MSN Search is giving a 2 hour “free pass” to all Encarta encyclopedia articles whenever you click an Encarta link on an MSN Search page. This means that all clicks from Encarta Answers and algorithmic links in MSN Search will give you free access to all the encyclopedia articles in Encarta and their associated media for 2 hours.

And, any time you go back to MSN Search, do another search, and click on an Encarta link, we’ll reset your free pass back up to 2 hours.

Here’s some searches they show up on:

I love these. They don’t take away from searches, they’re always right, and they allow the algorithm to concentrate on general web pages and not weighting dictionaries and encyclopedias too high. Plus, you have to agree its cool of them to give it away for free. Once you do any search on Encarta Premium, you can browse the entire encyclopedia for free for two hours, and when that’s expired, just run another search. Who’s going to say that isn’t a nice value?

February 5th, 2005 Posted by | General, MSN, Search | one comment

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1 Comment »

  1. nothing

    Comment by pepe | June 15, 2005

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