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Xie, a researcher for the Web Search and Mining group within Microsoft Research Asia, is working on technology called Photo2Search, which is designed to provide information on the go for users of camera phones.

“This technology,” Xie says, “aims to solve the problem of mapping a physical-world object to a digital-world object. You see an object in the physical world, and you want to know the corresponding information in the digital world—for example, its price on the Web, user comments, or Web sites. There are many different solutions. You can use a bar code or radio-frequency identification. But using a picture of the object is very convenient and very easy to deploy.”

Photo2Search works like this: Seeking information about something seen, a user takes a photo of the object and sends the photo, via e-mail or Multimedia Messaging Service, to a Web-based server, which searches an image database for matches. The server then delivers database information—whether it be a Web page featuring the object in the photo or information associated with the object—to the user, who can act on the information received: read a menu, enter a gallery, book a hotel room, make a purchase.

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April 18th, 2006 Posted by Coolz0r | Windows Mobile, Applications, General | no comments

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