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Windows Live Hotmail Commercials: Funny, Risque

Robert McLaws posted the first of several commercials promoting the new Windows Live Hotmail.

The first one, called Date, is a little more risque than you expect from Microsoft, especially the half-second moan:


Video: Live Hotmail - Date

Jeez. I like them pushing the envelope, but I’m a little shocked.

On the other hand, Hot Male is hilarious:


Video: Live Hotmail - Hot Male

Groceries is pretty good, but once again it includes a moment that probably goes a little further than you want it too:


Video: Live Hotmail - Groceries

And finally, Arrows, again, kinda worries me:


Video: Live Hotmail - Arrows

So, am I overreacting? Absolutely! Microsoft is being edgy, and good for them! I want them to worry me, just a little. I want ads that say, “The new Hotmail is bold, edgy, exciting, and has great features”, and these absolutely do. Just don’t air them before 9.

You can view them all on Soapbox, with this playlist.

May 9th, 2007 Posted by Nathan Weinberg | Soapbox, MSN | 2 comments



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2 Comments »

  1. […] Nathan spotted some Live Mail commercials that aren’t really like you’d expect an average Microsoft commercial to be. I have to say that I’m not really impressed. The ones titled ‘hot male’ and ‘date’ still have some sort of funnyness around them, but I have to admit that the others are just plain lame if I compare them to the potential Live Mail has as a topic, and especially when you see what’s out there already when it comes to creativity. Hmmm. I don’t know. Maybe I expected too much when Nathan said they were funny and daring. I liked the ones with the doves better. I think it was for Office. Anyway. New ads. Yeeey. Video: Live Hotmail - Hot Male […]

    Pingback by » New Live Mail Commercials - MicroMiel | May 9, 2007

  2. You’re worried easily it seems …

    Comment by Jess | May 9, 2007

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