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Microsoft ContentAds Being More Widely Tested?

A Digital Point forums poster talks about his experience with ContentAds, Microsoft’s AdSense-like contextual advertising program, and he’s got some good things to say. He says that it “was actually pretty sweet”, but that Microsoft needs to improve filtering and reports. He also mentions that the program will have an open beta, which is interesting and exciting news, if true.

ContentAds has been testing on a very limited basis, and there were concerns it would be closed to only the largest sites, so if Microsoft plans on making it more available, that’s just gravy. Microsoft has been force-migrating advertisers onto ContentAds, so it may be looking to aggressively do something bigger with that network.
(via Barry)

Oh, and I’d recommend jumping into the Microsoft Affiliate Network. They’ve still got just the one Windows Live OneCare free trial offer, but I’m actually surprised how popular it was to get people to download free trials of good software. I’ve already pulled in a lot of commissions from the program.

June 28th, 2007 Posted by Nathan Weinberg | Advertising | no comments



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