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Microsoft Shows Off Advanced Ad Technologies

Even as it moves to add Yahoo’s to its own, Microsoft showed off new advertising technologies for its AdCenter unit. Among the technologies are an interactive multi-touch advertising display for public places, an algorithm that determines the least annoying place to insert ads in videos, a way to prevent ads from being displayed alongside objectionable content, speech recognition that automatically categorizes videos, among other things.

February 7th, 2008 Posted by Nathan Weinberg | AdCenter, Advertising | no comments



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